I do stuff that most people don’t

In Small Man, Big Ideas, Wannabe CEO on January 25, 2011 at 4:21 pm

Look what I got sent anonymously in the post today. Was it from a grateful client, an envious competitor, an ex-girlfriend maybe? Whoever it was, it was very generous and perceptive of them. They know what makes me tick. The past tense of this quote would serve well as the epitaph on my gravestone. Wannabe CEOs, it could be yours too. As I keep telling you, be predictably unpredictable. Otherwise, why do your clients need you?

I’m going to pop off to the little boys’ room now, pull it on and wear it around the agency. I know that’ll piss off Sebastian, our Creative Director, because he thinks he’s the only one who’s lateral. Too bad. I’ll be a walking billboard (A-board more like at 5’4″!) exhorting the team here to explore at the outer edges of what’s possible. I might even do a couple of extra laps of the Creative Department just to make sure they get the message. Whoever shows me the most astronautical tendencies over the rest of the week can star in our next pitch. Now you don’t get many CEOs doing that!


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