jeremyparnaby

Every Adman needs a cool pad

In Objects of Desire, Planners on January 16, 2011 at 4:08 pm

We all could do with a little more cool in our lives. With this blog I bring you an abundance. Today’s gem comes from the USA and is a collaboration between the Draplin Design Co of Portland, Oregon and Coudal Partners in Chicago. Inspired by the vanishing subgenre of agricultural memo books, ornate pocket ledgers and the simple, unassuming beauty of a well-crafted grocery list, these guys describe Field Notes as “an honest memo book, worth fillin’ up with GOOD INFORMATION.” Yeeha!

I love these little books. They’re so much more understated and authentic than the ubiquitous Moleskin, the favourite of advertising planners the world over. Herd instinct or what!

You can buy Field Notes in happening stores in a city near you – The Shop at Bluebird on London’s King’s Road, for example, where skinny black-dude sales assistants wander around singing rap to themselves, wearing cardigans, cigarette-leg jeans, tartan bow-ties and nerdy glasses. But I digress. The best way to own Field Notes is to have a subscription like me. Then you’re guaranteed to receive the Limited Editions (in different colours, papers and packaging) that are released each quarter and which sell out almost immediately. See what I’ve done there? I’ve given you a double dose of cool.

Sign up today and annoy a planner near you.

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